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Policy Date:

Apr 14, 2022

We are humbled every day by your loyalty and passion for Nintendo's games, characters and worlds, and respect that you want to be able to express yourself creatively by sharing your own original videos and images using content from our games.

As long as you follow some basic rules, we will not object to your use of gameplay footage and/or screenshots captured from games for which Nintendo owns the copyright ("Nintendo Game Content") in the content you create for appropriate video and image sharing sites. To help guide you, we prepared the following guidelines:

You may monetize your videos and channels using the monetization methods separately specified by Nintendo. Other forms of monetization of our intellectual property for commercial purposes are not permitted.
We encourage you to create videos that include your creative input and commentary. Videos and images that contain mere copies of Nintendo Game Content without creative input or commentary are not permitted. You may, however, post gameplay videos and screenshots using Nintendo system features, such as the Capture Button on Nintendo Switch, without additional input or commentary.
You are only permitted to use Nintendo Game Content that has been officially released, or from promotional materials officially released by Nintendo (such as product trailers or Nintendo Directs).
If you want to use the intellectual property of a third party, you are responsible for obtaining any necessary third-party permissions.
You are not permitted to imply or state that your videos are officially affiliated with or sponsored by Nintendo.
We reserve the right to remove any content that we believe is unlawful, infringing, inappropriate, or not in line with these Guidelines.
Please understand that we will not be able to respond to individual inquiries regarding these Guidelines. Also, we may update these Guidelines from time to time, so please refer to the latest version before sharing your content.

Frequently Asked Questions: Nintendo Game Content Guidelines for Online Video & Image Sharing Platforms
Q1:What types of content are acceptable under the Guidelines? What types of content are not acceptable?
A1:We encourage you to use Nintendo Game Content in videos and images that feature your creative input and commentary. For example, Let's Play videos and video game reviews are within the scope of the Guidelines.
However, you may not simply upload or livestream an existing Nintendo video, gameplay footage without your own creative input, or a copy of content created by someone else. For example, mere copies of Nintendo promotional trailers, tournaments, music soundtracks, gameplay sequences, and art collections are outside the scope of the Guidelines.
Q2:Do the Guidelines only cover video uploads, or can I livestream my videos as well?
A2:Yes, the Guidelines cover both uploads and livestreams.
Q3:What do you mean by "appropriate video and image sharing websites"?
A3:We generally accept most commonly used video and image sharing platforms such as, but not limited to, YouTube, Twitch, and Instagram. However, we reserve the right to remove any content that we believe is unlawful, infringing, inappropriate, or not in line with the Guidelines.
Q4:What exactly are the "monetization methods separately specified by Nintendo" as referred to in the Guidelines?
A4:Currently, the "monetization methods separately specified by Nintendo" include the following*:
Facebook -Facebook Game Streamer, Facebook Level Up Program;
Niconico Douga/Niconico Live- Niconico Creators Program, Niconico Channel; - OPENREC Creators Program;
Twitch - Twitch Affiliate Program and Twitch Partner Program;
Twitter - Amplify Publisher Program; and
YouTube - YouTube Partner Program.
TwitCasting - "Item Revenue" and "Video Ad Revenue" in TwitCasting Monetization Program (updated Apr. 1, 2019)
Subject to be updated

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