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T&S Product Policies

Find the latest policies from Trust & Safety organizations at the biggest companies in Tech battling misinformation, hate speech, violent extremism and much more. 

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Amazon

Product:

Ads

Prohibited Content

Product Area:

Policy Area:

Advertising Policy

This section includes content that must not be featured on any ads, as well as products and services that cannot appear on any placements, globally.
Content prohibited for all ads
• Children in adult or dangerous situations. For example, ads must not show children close to, or handling, firearms or other weapons, or in situations which may contravene established child safety best practices (such a ...

Apple

Product:

Ads

Advertising

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Policy Area:

Advertising Policy

Display advertising should be limited to your main app binary, and should not be included in extensions, App Clips, widgets, notifications, keyboards, watchOS apps, etc. Ads displayed in an app must be appropriate for the app’s age rating, allow the user to see all information used to target them for that ad (without requiring the user to leave the app), and may not engage in targeted or behaviora ...

Facebook (Meta)

Product:

Facebook (Meta)

Ads

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Policy Area:

Advertising Policy

Positioning
1. Relevance
All advert components, including any text, images or other media, must be relevant and appropriate to the product or service being offered and the audience viewing the advert.
2. Accuracy
Adverts must clearly represent the company, product, service or brand that is being advertised.
3. Related landing pages
The products and services promoted in an ad's text must match thos ...

Facebook (Meta)

Product:

Facebook (Meta)

Ads

Product Area:

Policy Area:

Advertising Policy

Video ads
Video ads and other dynamic ad types must comply with all of the rules listed in these Advertising Policies, including the Community Standards, as well as the policies below:
1. Disruptive content
Videos and other similar advert types must not use overly disruptive tactics, such as flashing screens.
2. Entertainment-related restrictions
Adverts for film trailers, TV programmes, video gam ...

Facebook (Meta)

Product:

Facebook (Meta)

Ads

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Policy Area:

Advertising Policy

1. Alcohol
Ads that promote or reference alcohol must comply with all applicable local laws, required or established industry codes, guidelines, licences and approvals, and include age and country targeting criteria consistent with Facebook's targeting requirements and applicable local laws. Note that our policies prohibit ads promoting or referencing alcohol in some countries, including, but not ...

Facebook (Meta)

Product:

Facebook (Meta)

Ads

Product Area:

Policy Area:

Advertising Policy

1. Community Standards
Adverts must not violate our Community Standards. Adverts on Instagram must not violate the Instagram Community Guidelines.
2. Illegal products or services
Adverts must not constitute, facilitate or promote illegal products, services or activities. Adverts targeted to minors must not promote products, services or content that are inappropriate, illegal or unsafe, or that exp ...

Facebook (Meta)

Product:

Facebook (Meta)

Ads

Product Area:

Policy Area:

Advertising Policy

Lead adverts
Advertisers must not create lead ads questions to request the following types of information without our prior written permission.
1. Account numbers
Adverts must not request account numbers, including frequent flyer numbers, loyalty card numbers or cable or telephone account numbers, without our prior permission.
2. Criminal history
Adverts must not request information regarding crim ...

Google

Product:

Search

Search Engine

Product Area:

Policy Area:

Advertising Policy

We don’t allow content that primarily advertises products or services, which includes direct calls to purchase, links to other websites, company contact information, and other promotional tactics. We don’t allow sponsored content that’s concealed or misrepresented as independent content. ...

Google

Product:

Search - User Generated Content

Search Engine

Product Area:

Policy Area:

Advertising Policy

We don’t allow content that advertises products or services, including direct calls to purchase, links to other websites, company contact information, and other promotional tactics. We don’t allow sponsored content that’s concealed or misrepresented as independent content. ...

LinkedIN

Product:

Ads

Ads

Product Area:

Policy Area:

Advertising Policy

LinkedIn’s mission is to connect the world’s professionals to allow them to be more productive and successful. We believe that ads delivered through our service should be relevant and useful to our members. These Advertising Policies will help you to determine whether your ad is appropriate for LinkedIn and our members.

2. The Ad Review Process
In order to maintain the professionalism and inte ...

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